1、The business is mainly based in Sweden and Europe, with the main business being online sales of Nordic-style furniture, home decor, lighting, kitchenware, and other design products.
2、It is a mainstream platform in the Nordic region for the e-commerce home goods category, with competitors including Hemnet, IKEA, Desenio, etc.
3、The official website brand keywords are "NordicNest" or "Nordic Nest".