1. The business scope is mainly in Germany and German-speaking regions (Germany, Austria, Switzerland), and the main business is selling ergonomic health products, including pillows, shoes, and braces.
2. It is an emerging brand in the health/medical e-commerce field, with competitors including other ergonomic product brands.
3. The official website brand keywords are "ZYVO" or variants like "ZYVO Rest Pillow".