1. Its business mainly operates in Europe (including the Czech Republic), with the core business being online discounted sales of fashion, footwear, accessories, and home goods.
2. In the e-commerce industry, it is in the mainstream tier, with competitors including brand discount platforms such as Veepee and Showroomprive.
3. The official brand terms on the website are "Lounge by Zalando" or "Zalando Lounge".