1. The business is mainly focused on Romania, with its core business being the online sale of men's, women's, and children's footwear, handbags, accessories, and care products. 2. In e-commerce, it is one of the main online footwear retail brands in Romania, with competitors including international brands such as Aldo, Skechers, and Geox, as well as local retailers. 3. The brand terms used on the official website are "Otter" or "Otter Romania".