1. The business mainly operates globally (supporting multiple currencies and languages), with its core business being the sale of red light therapy devices, such as panels, LED masks, and infrared sauna blankets. 2. In the Health / Medical sector, it is a red light therapy device brand, and its competitors include other red light therapy device manufacturers. 3. The brand keywords on the official website are "Nuvibody" or "Rood Licht Therapie".