1. The business mainly operates in Germany, focusing on selling a full range of maternity, baby, and child products such as baby clothing, strollers, car seats, toys, and care products.
2. In e-commerce, it is a mainstream brand in Germany's maternity and baby retail sector, with competitors including BabyOne, Kindermaxx, and MyToys.
3. The official website brand terms are "baby-walz" or "Baby-Walz".