1. The business mainly operates in Italy, with online pharmacy as its core business, selling prescription drugs, over-the-counter medicines, health supplements, medical devices, mother and baby products, and pet supplies. 2. In health/medical e-commerce, it is one of Italy's mainstream online pharmacies, with competitors including eFarma, Farmae, and Farmaeco. 3. The official website brand terms are "Meafarma" or "Mea farma".