1. The business mainly operates globally, focusing on the design, production, and sale of high-end handbags, accessories, and ready-to-wear.
2. It is a well-known brand in luxury e-commerce, with competitors including Chloé, Mansur Gavriel, and Cult Gaia.
3. The brand terms used on the official website are "DeMellier" or "De Mellier London".