1. The business mainly operates in Germany, with its core business being the sale of plastic-free sustainable personal care products, such as solid shampoo bars, toothpaste tablets, and solid deodorants. 2. In the e-commerce personal care category, it is an emerging sustainable brand, with competitors including Lush and Ethique. 3. The official website brand terms are "Duschbrocken" or "Schaumclub".