1. The business mainly operates in France, with a core focus on wholesale and retail of haircare products for professionals and general consumers.
2. In the hairdressing e-commerce sector, it is a specialized wholesaler, with competitors including official channels of brands such as Kérastase, L'Oréal Professionnel, and Schwarzkopf Professional.
3. The brand terms used on the official website are "La Plateforme du Coiffeur" or "Plateforme Coiffeur".