1. Its business mainly focuses on Europe, with online retail of apparel and footwear as its core business, including men's and women's clothing, jeans, accessories, and more. 2. It is a well-known brand in the e-commerce apparel retail industry, with competitors including Levi's and Wrangler. 3. The brand terms used on the official website are "Mustang" or "Mustang Jeans".