1. The business mainly operates globally (in more than 60 countries across Europe, the Americas, the Middle East, etc.), and its main business is providing DNA genetic testing kits and analysis services for health, nutrition, ancestry tracing, and related areas based on genetic information.
2. Within Health / Medical, it belongs to the genetic testing services field, and competitors include 23andMe, AncestryDNA, and MyHeritage.
3. The brand terms used on the official website are "ADNTRO" or "ADNTRO DNA".