1. The business mainly operates in France, with online retail focused on hobby products such as models, miniatures, figurines, Gunpla, games, and RC models.
2. In e-commerce, it is a vertical retailer. Competitors include HobbyLink Japan, Scalemates, and Hobby France.
3. The official brand terms on the website are "1001Hobbies" or "1001 Hobbies".