1. The business is mainly focused on the United States, with core activities in the design, production, and sale of various wallpapers, wall coverings, and wall décor materials. 2. It is a well-known brand / mainstream supplier in the wall décor industry, with competitors including Chesapeake and Magnolia Home. 3. The brand terms used on the official website are "York Wallcoverings" or "York Wallpaper".