1. The business mainly operates in Europe, with core services including online purchase of rigorously quality-checked used cars, financing, delivery, and after-sales service. 2. It is a well-known platform in the used-car e-commerce sector, with competitors including Autohero, Cazoo, and Heycar. 3. The brand terms on the official website are "Instamotion" and "Instamotion.com".