1. The business mainly operates globally, with its core business being a one-stop SaaS platform that helps users turn expertise into digital products (such as courses, memberships, communities, etc.) and sell them. 2. In Software / SaaS, it is a leading platform in the knowledge economy infrastructure space, with competitors including Teachable, Thinkific, and Podia. 3. The official website brand terms are "Kajabi" or "Kajabi平台".