1. The business mainly operates globally, with core activities in the manufacturing and sales of 3D printers, 3D scanners, laser engraving machines, and related consumables and software.
2. It is in the leading tier of the 3D printing equipment industry, with competitors including Prusa, Ultimaker, and Formlabs.
3. The official website brand terms are "Creality" or "Creality 3D".