1. The business mainly operates in Poland, with core activities in the online retail and installation services of home building materials and interior design products such as flooring, bathrooms, kitchens, furniture, and lighting. 2. In the home improvement e-commerce sector, it is one of the major brands in the Polish market, with competitors including Leroy Merlin, Castorama, and Bricoman. 3. The official website brand terms are "Komfort" or "Komfort.pl".