1. The business mainly operates in Europe (the Netherlands, Germany, Belgium, etc.), focusing on online retail of coffee and tea, including freshly ground coffee, tea, coffee equipment, and related products.
2. In e-commerce, it is a well-known brand in the vertical coffee and tea retail segment, with competitors including Segafredo, illy, and Lavazza.
3. The official website brand terms are "Café du Jour" or "Café du Jour koffie/thee".