1. Its business is mainly focused on Germany, with core operations in selling eco-friendly, sustainable daily consumer goods, including home, beauty, food, gardening, and more. 2. In e-commerce, it is a well-known retailer in the vertical niche of eco-friendly products, with competitors including Avocadostore and Denn's Biomarkt. 3. The brand terms used on the official website are "Waschbär" or "Waschbär Umweltversand".