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1、业务范围主要在美国，主营业务是设计销售具有UPF50+防晒功能的时尚泳装、运动服饰及配饰，并将全部利润捐赠给癌症和海洋研究机构。
2、在时尚/运动服饰行业属于新兴垂直品牌，竞争对手包括其他可持续时尚泳装品牌如Summersalt、Andie Swim等。
3、官网品牌词是"Line In The Sand"或"Line in the Sand Swim"。